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商品編號： 89106 出版日期： 1989/01/01 作者姓名： Ohmae, Kenichi 商品類別： Competitive strategy 商品規格： 6p 再版日期： 地域： 產業： 個案年度： -
商品敘述：
"Companyism" blinds managers to the changing conditions of competition. The Japanese have often practiced companyism, with disastrous results. "Do more better" represents a shortsighted approach to strategy. It is likened to a boat race: if you want to win, just hunch over and pull harder. Never mind that you don't look where you are going. Just do more better. Sometimes both of these strategies have worked. But in today's marketplace, strategy requires managers to look at their businesses and their customers' needs with fresh eyes and new perspectives. Doing more of the same is no longer enough.
涵蓋領域：
Competition;Corporate strategy;Organizational change
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